Students Attend Global Entrepreneurship Congress

A coach left the Chester Campus at the crack of dawn on March 13th, with the Business Management and Entrepreneurship students all aboard and bound for the Liverpool 02 Arena,venue for 2012 Global Entrepreneurship Congress.

The conference brought together leading economists and entrepreneurs from more than 120 countries to Liverpool and the students and I felt privileged to be there.
Connie Hancock, Programme Leader for Business Management and Entrepreneurship

The Chester Business School sent the only student cohort to the conference and they were able to glean lessons and mingle with international business leaders from across the globe. With over 3,000 delegates, the atmosphere in the Arena was electric as all those in attendance were inspired and motivated by the advice on offer from top names in business and politics.

Sir Richard Branson was the key speaker, serving up his entrepreneurial journey in a talk entitled “Screw it, let’s do it”. Former Tesco boss Sir Terry Leahy talked about how he developed ‘the will to win’, while former Minister for Merseyside Lord Heseltine spoke about the need to take risks in business.

The Bootleg Beatles were on hand to remind delegates they were in the land of the fab four and to entertain during the breaks in between talks. Connie Hancock, Programme Leader for Business Management and Entrepreneurship commented on the experience: “The conference brought together leading economists and entrepreneurs from more than 120 countries to Liverpool and the students and I felt privileged to be there. We returned to Chester inspired by the conference and motivated to set entrepreneurial goals and exploit business opportunities.”

Connie went on to joke: “Each year a different country hosts the event and next year’s GEC will be held in Rio, a little less convenient with regards to the travel arrangements and considerably more expensive in relation to cost.”