International Centre for Corporate and Public Affairs Research launched.

Posted on 8th April 2013

An International Centre for Corporate and Public Affairs Research (ICCPAR) has been launched at the University of Chester.

Left to right front row: Professor Peter Stokes, Deputy Dean, Faculty of Business, Enterprise and Lifelong Learning, University of Chester; Professor John Mahon, University of Maine; Professor Carla Millar, University of Twente; Professor Danny Moss, University of Chester, Professor Phil Harris, Dean of the Faculty of Business, Enterprise and Lifelong; Sir Robert Worcester  KBE DL and Lady Worcester with colleagues and guests of the International Centre for Corporate and Public Affairs Research based at the University of Chester.
Left to right front row: Professor Peter Stokes, Deputy Dean, Faculty of Business, Enterprise and Lifelong Learning, University of Chester; Professor John Mahon, University of Maine; Professor Carla Millar, University of Twente; Professor Danny Moss, University of Chester, Professor Phil Harris, Dean of the Faculty of Business, Enterprise and Lifelong; Sir Robert Worcester KBE DL and Lady Worcester with colleagues and guests of the International Centre for Corporate and Public Affairs Research based at the University of Chester.

The Centre will engage in cutting edge global research into the practice of corporate public affairs in organisations worldwide disseminating the results through conferences and publications and running seminars, workshops and consultancy on key issues affecting corporate public affairs practice.

It was officially opened by Sir Robert Worcester, the Founder and Chairman of MORI (Market and Opinion Research International) who delivered this year’s Annual Westminster Lecture at the University.

Sir Robert Worcester founded MORI London and is also a Senior Adviser of Ipsos MORI Public Affairs Research. MORI is one of the most well-known opinion and market research companies in the world. Sir Robert is a renowned political pundit and commentator whose opinion on trends affecting society today is widely sought.

His lecture focused on the theme of Public Policy and Research: The American Presidential Elections and offered some fascinating insights into how various events and personalities have swayed the US electorate during the US Presidential campaigning, which on a global scale may have important implications for political campaigning elsewhere in the world.

Professor Danny Moss, Co-Director of the ICCAPR at the University of Chester, said: “The International Centre for Corporate and Public Affairs Research is one of the few such centres in the world and will contribute significantly to advancing understanding of the role of corporate public affairs in today’s global business world. At the same time, its work will help further raise Chester Business School’s international profile.”