Interactive Digital Media

BSc (Hons) Single

Interactive Digital Media involves the creative integration of images, video sound and text, within an interactive space. This combination of media in a digital form allows for effective, clear and enjoyable presentations. Topics include graphic design, animation, digital video, audio and authoring applications.

There is a good demand for graduates with the ability to exploit interactive digital technology. This course will provide the knowledge and skills to develop online, desktop, and mobile digital applications for entertainment, education and promotional purposes. You will design products that look, sound and perform in ways that are natural and easy to use.


You will be based in the School of Computer Science, which is on the Thornton Campus. Open-access computer facilities and support, with broadband access to the internet, are widely available. Computer hardware is kept up-to-date so that it can fully support the latest software. The University Library has an excellent collection of texts and journals to support this course, and there is access to external bibliographic and other databases and workstations networked to JANET (Joint Academic Network).

Working with professionals from the Interactive Digital Media industry is an important feature of the course due to the emphasis on enhancing employability skills. All students are involved with our The Harlequin Project work, which exists to help locally based independent artists and businesses and groups to store, promote and publish their creative work.

The Department’s courses at Chester have been described by our external examiner as "an excellent opportunity for students to experience high technology at first hand, the staff ensure this fast moving subject area is kept at the cutting edge".

Level 4 (Year 1)

You will learn how to create rich interactive applications using a range of authoring tools, and get to grips with the fundamentals of video production with our extensive range of camera equipment. Video editing this year will be based on Adobe Premiere.  You will also create 2D animation and graphics with Adobe and Apple digital authoring tools. Audio production is introduced, and you will join students on other courses for modules focusing on building websites using visual tools and learning the basics of programming using Java. Degree level research and writing skills are introduced.

Level 5 (Year 2)

Work on the design and production of digital video continues this year with a team based video projects using specialist DSLR equipment with post-production in Adobe Premiere and After Effects. Audio production continues with a range of Mac OS X tools including Logic Pro. Skills for successful employment are a focus this year; you will develop an online portfolio showcasing your best academic and any freelance work. A block of time is set aside for an individual work-related project where students are matched with local voluntary sector groups to work on live projects. Research and writing skills are developed further in preparation for your dissertation next year.

Level 6 (Year 3)

In the final year, you will study specialist topics encompassing interactive digital media theory coupled with real-world experience. Options may be chosen from a pool of modules such as Design for Mobile Devices, Engineering Websites, 3D Animation, Intelligent Technologies, and Advanced Scripting Applications.  All students undertake an individual project in a specialist area. Overall, the year includes a variety of cutting edge topics to reflect your interests and to match your career objectives. Our experience shows that our graduates are very employable, and we aim to ensure that this remains the case in the years ahead.

Assessment employs a combination of assignments, project work and examinations, varying in balance from module to module. In line with the requirements of industry, all our modules have been designed from the ground up to incorporate assessment of key skills, as well as subject-related skills.

The course will prepare you for a wide range of jobs including:

Jobs directly related to your degree:

Jobs where your degree would be useful:


You will be equipped with transferable skills which are valued by employers such as:

  • teamwork and leadership;
  • communication;
  • negotiation and persuasion;
  • time management and organisation;
  • Collaborative working
  • Analysis and critical evaluation
  • report writing;
  • presenting reasoned arguments;
  • retrieval of information;
  • numeracy;
  • coping with rapid technological changes;
  • commercial awareness.

If you are studying this course on a combined basis you should look at options with both subjects.

For further information please visit:


  • 240-280 UCAS points from GCE A Levels or equivalent (such as BTEC National/OCR Diploma)
  • Access to HE Diploma
  • International Baccalaureate: 26 points

Contact us

For details about your course or your application please get in touch.

Hannah Williams

I had viewed a couple of other universities before visiting the University of Chester and nothing else compared to it! "

University of Chester graduateHannah Williams