Hayley Oakes

Lecturer

Chester Business School
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Hayley is an experienced and results-driven marketing professional with 8 years of experience spanning both B2C and B2C marketing in the UK and abroad. Having worked across private, public, and third-sector organisations, including national charity, Help for Heroes, and global healthcare provider, Bupa, Hayley has developed a keen insight into effective digital marketing strategies tailored to different audiences. Hayley is passionate about digital marketing and has excelled in roles in social media marketing, content marketing, customer relationship management and events marketing.

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Hayley teaches across undergraduate and postgraduate programmes. She is also a supervisor for undergraduate and postgraduate research projects.

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Digital Marketing Communications, Consumer Behaviour.

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